Facebook: 1.44 Billion monthly users
Facebook is often the first-place customers go when researching something to buy.
We will create a branded Business Page that you own, where customers and other advocates can post to your Facebook wall or share photos and video. This will dramatically extend your reach.
By linking your Business Page to your website, you can leverage Googles Social Search to drive even more Facebook traffic back to your site.
Instagram: 500 Million Monthly Users
Instagram is all about visually appealing content.
Visual content gives you the unique opportunity to decide how you want to display your brand or product.
Instagram gives you another way to engage a customer and is one of the fastest growing social media apps.
Instagram has excellent integration of shopping platforms and websites. These include Shopify, Polyvore, and Amazon.
Shopify reports that Instagram referrals result in an average order value of $65; this is second only to Polyvore’s $66.75.
While certainly most visits won’t end up resulting in a purchase, those that do will result in considerably higher revenue than other social networks.
Twitter: 480 Million Monthly users
There are 100 million daily users on Twitter, and this is growing. Users post 500 million tweets a day. That means that each user is tweeting on an average of 5 times per day, whereas the average Facebook user only posts 1 time each day.
Whether you like it or not at some point someone is going to moan about your company on the internet.
You can either leave your online reputation to chance or you can take the opportunity to craft your own image and respond to issues in real-time.
If nothing else, you should engage your audience on Twitter because if you don’t your competitors will. Your competitors are on Twitter, are you?
Linkedin: 450 Million Monthly Users
We feel that LinkedIn is the best network to generate leads. LinkedIn offers personal ways of identifying potential leads, engaging them and turning them into clients.
One of the strengths of LinkedIn that is powerful link building and traffic driving ability. Just as other social networks do, LinkedIn has a social sharing button that enables you to share content in your status updates.
This works especially well for business-related content and can lead to viral effects. Business content often gets shared more often via LinkedIn than via Facebook.
5 billion videos are watched on Youtube each day
One of the best things about YouTube videos is how many different places you can embed them, and how easy it is.
You can embed videos in your blog and on your social media platforms. It is just way too easy to share your valuable content with your audience!
Video can make the interaction between the buyer and seller more real by letting the seller demonstrate a product or service in a very realistic way.
For brands that exist only online, YouTube marketing creates a way to do total lifestyle marketing unlike any other medium.